The EU Plans to Approve NMN as a New Food: a Major Turning Point in the Regulation of Anti-aging Ingredients?

Recently, a major piece of news has garnered widespread attention in the global nutrition and health industry: the European Food Safety Authority (EFSA) has initiated the review process for NMN (β-nicotinamide mononucleotide) as a novel food, with the approval status indicated as “intended approval.” This development could mark a major breakthrough in NMN’s global regulatory compliance.

What is NMN? Why is it Considered a Top Anti-aging Product?


NMN (Nicotinamide Mononucleotide) is a precursor to nicotinamide adenine dinucleotide (NAD⁺) and has been widely studied for its potential in anti-aging, energy metabolism, and mitochondrial function. Studies have shown that NAD⁺ levels in the body gradually decline with aging. By activating the NAD⁺ biosynthesis pathway, NMN has the potential to boost cellular metabolic activity, improve mitochondrial function, and slow down age-related damage.

EU Latest News: NMN Receives “Proposed Approval” Label

In the Novel Food Applications database on the European Food Safety Authority (EFSA) official website, the status of the NMN new food application submitted by Herbaland Naturals Inc. (a Canadian nutritional company) has been updated to “Opinion Adopted – Authorization Procedure Started,” indicating that the EFSA Scientific Committee has no objection to its safety [Source: EFSA official website link].

This is the first significant step in the EU’s substantial legalization of NMN as a food ingredient, following the approval of countries like Japan and Thailand for its use as a dietary supplement, marking a significant shift in regulatory attitudes.

Global Compliance Map: NMN is Gradually Becoming More “Whitewashed”

Country/Region

Compliance Status

source

Japan

It can be marketed as a functional ingredient, with multiple brands already on the market.

Ministry of Health, Labor and Welfare Announcement

Thailand

NMN will be officially listed as a permitted nutritional supplement in 2022.

FDA Thailand

United States

The FDA will remove its NDI status at the end of 2022, but it can still be marketed for research purposes.

FDA Letter

China

It has not yet been listed as a new food ingredient and is currently in the research and exploration phase.

National Health Commission

European Union

Review will begin in 2024, with proposed approval in the first half of 2025.

EFSA Database

The positive reception of NMN by the EU, which typically maintains a conservative policy stance, will help guide the global market towards compliance and standardization.

NMN Research Focuses On:

Delaying age-related cognitive decline: Mouse studies have shown that long-term NMN supplementation can improve cognitive performance [Science, 2016];

Improving insulin sensitivity and glucose and lipid metabolism: Preclinical studies have shown that it can alleviate metabolic syndrome [Nature Communications, 2019];

Delaying cardiovascular decline: Enhancing myocardial mitochondrial function and improving energy production [Circulation Research, 2018];

Potential target groups: Middle-aged and elderly individuals, those with cognitive fatigue, and those with abnormal glucose and lipid metabolism.

Business Perspective: What Does the Regulatory “Thaw” Mean?

Improved supply chain legitimacy: Compliance barriers to product exports to the EU market are expected to be eliminated;

Brand development opportunity: Early completion of NMN compliance and labeling registrations can seize first-mover advantage;

Strengthening R&D momentum: Encouraging more innovative “NMN + functional ingredient” combinations, such as NMN + PQQ and NMN + resveratrol;

Market education window: Leveraging favorable policies to educate consumers and build trust.

What Should I Consider When Selecting NMN Raw Materials?

As compliance trends become clearer, raw material standards will become more stringent. Brands or OEMs are advised to consider the following aspects when selecting products:

Index

Recommended Standards

Purity content

≥98%

Heavy metals/dissolved residue

Comply with EU food additive regulations limits

Traceable source

Clear fermentation/synthesis process, GMP production

Compliance Documents

Complete COA/MSDS/EFSA channel information

Application Compatibility

Can be used in various forms such as dietary supplements/solid drinks/soft candies/powders, etc.

NMN’s regulatory “inflection point” has arrived. Are you ready?

From “the hottest anti-aging ingredient” to “a new food product in the process of gaining EU approval,” NMN is at a critical turning point in its industry development. When regulation ceases to be an obstacle and becomes a signal, a new market cycle is about to begin. If you’re a health supplement brand, a functional food developer, or a cross-border nutritional product operator, now is the perfect time to invest in compliant and high-quality NMN products.

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